Commerical
-
MSN - Butterflies
'Current Affairs'
(French)

Commerical
-
MSN - Butterflies
'Current Affairs'
(French)

Agency
-
Taxi, Montreal

Agency
-
Taxi, Montreal

Production
-
Ümeric

Production
-
Ümeric

Credit
-
Director

Credit
-
Director

Commerical
-
MSN - Butterflies
'Frozen Assets'
(French)

Commerical
-
MSN - Butterflies
'Frozen Assets'
(French)

Agency
-
Taxi, Montreal

Agency
-
Taxi, Montreal

Production
-
Ümeric

Production
-
Ümeric

Credit
-
Director

Credit
-
Director

MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (1)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (2)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (3)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (4)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (5)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (9)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (8)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (6)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (10)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (11)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (7)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (13)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (12)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (14)
MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (15)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (1)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (2)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (3)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (4)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (5)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (6)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (7)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (8)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (9)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (10)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (12)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (13)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (14)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (16)
MSN- BUTTERFLY – ‘FROZEN ASSETS’ __ (17)

Selected Stills

Selected Stills

Selected Stills

Selected Stills

Selected Stills

Aspect: 16:9, Spherical
Tools:  Cinema4d, Photoshop, Nuke, Epson scanner

MSN- BUTTERFLY – ‘CURRENT AFFAIRS__ (12)

The Treatment

The Treatment

The Treatment

The Treatment

SOON...

Initial Concept Art

Initial Concept Art

msn_concept
MICROSOFT_CONCEPT_BOARD_AB_001
MICROSOFT_CONCEPT_BOARD_001

Concept Art - Current Affairs Butterfly

Concept Art - Current Affairs Butterfly

A1_BUTTERFLY_SC_008
A1_BUTTERFLY_SC_008dd
A1_BUTTERFLY_SC_007
A1_BUTTERFLY_SC_007_77
A1_BUTTERFLY_AB_012_44
A1_BUTTERFLY_AB_012
A1_BUTTERFLY_AB_012_555
MSN_TALK_3D_LOOK_CURRENT_AFFAIRS__02_BG_TEST__3233
MSN_TALK_3D_LOOK_CURRENT_AFFAIRS__0SAS1
MSN_TALK_3D_LOOK_CURRENT_AFFAIRS__02_BG_TEST___2234
MSN_TALK_3D_LOOK_CURRENT_AFFAIRS__02_BG_TESASDAT
MSN_TALK_3D_LOOK_CURRENT_AFFAIRS__01
MSN_TALK_3D_LOOK_CURRENT_AFFAIRS__02_BG_TEST

Concept Art - Celebrity Affairs Butterfly

Concept Art - Celebrity Affairs Butterfly

CELEBRITY-AFFAIRS___03
CELEBRITY-AFFAIRS___04
CELEBRITY-AFFAIRS___03
CELEBRITY-AFFAIRS___05
CELEBRITY-AFFAIRS___02
CELEBRITY-AFFAIRS___01EDAsdD
MSN_TALK_3D_LOOK_CELEBRITY_AFFAIRSas__01
MSN_TALK_3D_LOOK_CELEBRITY_AFFAIRS__01

Concept Art - Weather Butterfly

Concept Art - Weather Butterfly

A3_BUTTERFLY_SC_001
A003_BUTTERFLY_AB_003
A003_BUTTERFLY_AB_00ASS3
A003_BUTTERFLY_SC_00664
A003_BUTTERFLY_SC_004
A03_WEATHER__001

Concept Art - Vacation Butterfly

Concept Art - Vacation Butterfly

NEXT_VACTION__04
NEXT_VACTION__03
NEXT_VACTION__05
NEXT_VACTION__02
NEXT_VACTION__01
MSN_TALK_3D_LOOK_NEXT_VACTION__01
MSN_TALK_3D_LOOK_NEXT_VACTION__021

Concept Art - Music Butterfly

Concept Art - Music Butterfly

MUSIC___CONCEPT_____012ASDDSAS3213
MUSIC___CONCEPT_____012ASDDSASSDSDSDSADFSD3213
B01_BUTTERFLY_SC_001
MUSIC___CONCEPT_____0123SDDSFSDE213
MUSIC___CONCEPT_____0123213
B_MUSIC_AB__001

Concept Art - Medical

Concept Art - Medical

B_MEDICAL_AB__0023Q4SDAFSADF234321
B_MEDICAL_AB__0023Q4SDAFSASADFASDDF234321
B_MEDICAL_AB__0023Q4234321
B_MEDICAL_AB__0023Q4SADSF234321
B_MEDICAL_AB__001

Concept Art - Money Butterfly

Concept Art - Money Butterfly

MONEY__03
MONEY__02
MONEY__0aSDF1
MONEY__0aSD233FDCF1
MSN_TALK_3D_LOOK_MONEY__AB_04

Concept Art - Hockey Butterfly

3d Models

HOCKEY_S12S1231
HOCKEY_0ESDDASASDDS12S1231
HOCKEY_0ESDDAS12S1231
HOCKEY_01
HOCKEY_0ESDDS1231

Concept Art - Frozen Assets

Concept Art - Frozen Assets

FROZEN-ASSETS__BUTTERFLY_SCSD23234_006
FROZEN-ASSETS__BUTTERFLY_SCSD2SDFDS3234_006
FROZEN-ASSETS__BUTTERFLY_SC234_006
FROZEN-ASSETS__BUTTERFLY_SCASDDCA234_006
FROZEN-ASSETS__BUTTERFLY_SD2SDFDS3234_006
B_FROZEN_MONEY_AASSADXB__001
Untitled-2_edited
FROZEN-ASSETS__BUTTERFLY_SC_006

Concept Art - Environment Butterfly

3d Models

MSN_TALK_3D_LOOK_ENVIRONMENT__055534
MSN_TALK_3D_LOOK_ENVIRONMENT__055sdf21534
MSN_TALK_3D_LOOK_ENVIRONMENT__05ASd5534
A006_BUTTERFLY_CONCEPT_AB_007
MSN_TALK_3D_LOOK_ENVIRONMENT__03_edited
MSN_TALK_3D_LOOK_ENVIRONMENT__03
MSN_TALK_3D_LOOK_ENVIRONMENT__02
MSN_TALK_3D_LOOK_ENVIRONMENT__01

Concept Art - Cars Butterfly

Concept Art - Cars Butterfly

CAR__0011SDSDDSDSDSS23
CAR__0011SDDSS23
CAR__0011SDDSASDFDSS23
CAR__001SDSAD123
CAR__0011SADFDWS23
CAR__001123_edited
B_AUTO_AB__001

Director Storyboards - 'Current Affairs'

Director Storyboards - 'Current Affairs'

01______BOARDS
02______BOARDS
03______BOARDS
04______BOARDS
05______BOARDS
06______BOARDS
07______BOARDS
08______BOARDS
09______BOARDS
10______BOARDS
11______BOARDS
12______BOARDS
13______BOARDS
14______BOARDS
15______BOARDS
16______BOARDS
17______BOARDS
18______BOARDS
B__INTRO___001
B__INTRO___002
B__INTRO___003
B__INTRO___004
STORYBOARDS__01
STORYBOARDS__02
STORYBOARDS__03
STORYBOARDS__04
STORYBOARDS__05
STORYBOARDS__06

Director Storyboards - 'Frozen Fears'

Director Storyboards - 'Frozen Fears'

01__b____BOARDS___B__
02__b____BOARDS___B__
03__b____BOARDS___B__
04__b____BOARDS___B__
05__b____BOARDS___B__
06__b____BOARDS___B__
07__b____BOARDS___B__
08__b____BOARDS___B__
09__b____BOARDS___B__
10__b____BOARDS___B__
11__b____BOARDS___B__
12__b____BOARDS___B__
13__b____BOARDS___B__
14__b____BOARDS___B__
15__b____BOARDS___B__
16__b____BOARDS___B__
17__b____BOARDS___B__
18__b____BOARDS___B__
19__b____BOARDS___B__

Client: Microsoft

Agency. Taxi, Montreal, Canada
Executive Creative Director: Stéphane Charier

Copywriters: Andrea Usher-Jones, Maxime Patenaude
Art Directors: Jean-Luc Dion,
Patrick Chaubet
Producer: Josee Frechette

Production: Umeric
Director: Ash Bolland
Producer: Von Dekker
Concept designers: Ash Bolland, Benjamin Hennessy, Simon Cowell
Technical director: Tim Clapham
3D artists: Alberto Santiago, Tim Clapham, Gary Leung
Lead animator: Duncan MacLaren
Compositors: John Kitching , Carlo Monaghan

Special Thanks
Duncan Maclaren

Ümeric™
-
The works of Ash Bolland.

Ümeric™
-
The works of Ash Bolland.

Ümeric™
-
The works of Ash Bolland.

Ümeric™
-
The works of Ash Bolland.

Ümeric™
-
The works of Ash Bolland.

Social Links
-
Linked In
IMDB
Instagam
Behance
X

Social Links
-
Linked In
IMDB
Instagam
Behance
X

Social Links
-
Linked In
IMDB
Instagam
Behance
X

Social Links
-
Linked In
IMDB
Instagam
Behance
X

Social Links
-
Linked In
IMDB
Instagam
Behance
X

© 2024 Umeric.

© 2024 Umeric.

© 2024 Umeric.

© 2024 Umeric.

© 2024 Umeric.